Make Your Web Content Compelling

What introduces your products online? Yes, your web content.

Make sure you write a compelling copy. It must thoroughly describe your product and show the benefits that buyers will receive.

A lot of people think that just making a website is enough and their products will start selling automatically. This notion is completely incorrect. You must tell your target audience in detail what product you are selling and how it will be beneficial to them.

Isn't it their right to know in detail what product they are actually buying?

So, take your time and make sure you write a detailed copy for your website.

Why Do New Online Business Owners Fail?

Starting an online business is a thousand times easier than an offline business. You can start an online business with virtually no investment at all. Now the question is... if it's so convenient, so cheap and highly profitable to start an online business then why do a lot of new online business owners fail?

The main reason behind their failure is that they don't try to find their target audience first. They just rush and start an online business without knowing if anyone would buy their products or acquire their services or not.

You must have heard that if you fail to plan then you plan to fail. This is the problem a lot of new online business owners face. Lack of planning and not knowing if there is a demand for their products or services lead them to ultimate failure.

You must carry-out an extensive and proper research before you start an online business. You must find your target audience and understand their exact requirements. After you learn the demands of your target audience, you can easily cater to their needs and create products and provide services they are already looking to buy.

How to Effectively Proofread Your Content / Copy?

Anyone who writes articles, blogs, copy, etc. understands the importance of proofreading. But the question is, "Do we really know how to proofread our own content effectively?"

The reason why we proofread is to ensure that there are no grammatical mistakes, no spelling mistakes, flow of information is smooth and we have managed to convey the message without being vague at all.

So, after you finish writing your content, simply take a break. Go and grab a cup of coffee and come back after half an hour. Open the file and read it from a fresh mind.

When you start reading, don't try to think what you have written. Read as if you don't know what message your article intends to convey. This practice might seem a bit difficult, but it's not. As you read, don't try to think what you have written in the next paragraph and keep on reading.

Always try not to publish your content immediately. If you have written a blog post, don't try to post it immediately. If you have written an email copy, don't send it immediately. Do as I have mentioned above and, if possible, just keep it for a day and go over it again the next day.

The best practice is to always have an extra pair of eyes look at your work. When a new person will read your content, he will be able to guide you whether it makes sense or not. You will also learn if a certain part will need better explanation or not.

See, when we write we know what we want to write. We have the complete theme in mind but don't always manage to put our thoughts into writing. So, when we read, we already know the theme and if we leave out some details unintentionally, we might not even notice it.

So, have someone proofread your content. If you don't have anyone, simply put it aside, go over it later with a fresh mind and see if everything makes complete sense or not.

Once your content has thoroughly been proofread and you think it makes sense, your content is simply ready to be published or sent in an email.

How To Write Articles for Article Marketing?

Every internet business owner knows the importance of article marketing. It's a great and free way to bring targeted traffic to your site. However, merely writing articles with keywords and submitting them to different directories won't suffice. You need to know how to write to grab the attention of your readers and make them click on the link, in the resource box, to your website.

First thing you need to do is to provide quality information in your articles. Utilize this free way of attracting traffic wisely and don't take it for granted. A poorly written article will ruin your credibility and the reader will never want to visit your website.

So...How do you provide quality information? Make sure your readers learn something from your articles. Give your readers valuable insight of your field, relevant to the product you are selling.

Do not try to sell in your articles. Selling is done by your compelling copy. The main purpose of your articles is to make you look like an expert in your field. You can only achieve this goal by providing valuable information to your readers or target audience.

Proofread your articles to ensure that the flow of information is smooth. Each sentence should make sense and contribute to the over all quality of your article.

Once your readers realize you are an expert, they will click on the link to your site to learn more.

So...Write articles and prove yourself to be an expert in your particular field and bring lots of targeted traffic to your website.

How Can Freelance Writers Establish a Long Term Relationship with Their Clients?

One big benefit that freelance writers have - They work when they feel like working because they don't have a boss, or to say no sword hanging over their heads. However, just like everyone else, one thing that freelance writers want is a steady flow of cash. It is possible to earn a consitent income as a writer if you have clients who are giving you work on ongoing basis. In order to ensure you receive constant work from your previous clients, you must establish your credibility. Follow these simple suggestions to win the trust of your clients:

1) Make up your mind that you will always provide quality work. Never complete a task arbitrarily because you will never be able to provide quality. If you are bidding on a project or getting repeat business, make sure you have enough time in hand to complete it successfully. Don't try to get the project if you think you won't be able to provide quality content. Because if you do, first of all, they will never come back to you again. Secondly, their negative feedback will ruin your credibility and even other clients will hesitate to hire you.

2) Understand the requirements of your client thoroughly. It's been observed that writers won a project and later realized they were not capable of completing it successfully. For example, the client wanted a PowerPoint presentation with their articles but the writer didn't notice that when he was bidding and later when he found out about making slides, he didn't know what to do as he had never used PowerPoint before. Will the client ever come back to him again? Not at all.

3) Work closely with your clients. Make sure you know how your client wants you to orgainze the content. There is nothing wrong with editing a piece of work a few times to satisfy your client. Don't get irritated. Sometimes the clients don't even know what they are exactly looking for. So, after you write an article and orgainze and edit it a few times for them, they will be able to decide what format they want to use for their articles. Once you thoroughly understand their requirement, it will be easier for you to write other articles in the same style for them. Since you took time out to learn the format they needed, they will always come back to you for this type of work.

4) No project is small. If there is a project on a particular subject that you know very well, bid on it no matter how small it is. Don't always look for money because sometimes clients post small projects to examine new writers for their big projects.

As a freelance writer you must remember these points. Always think about establishing a long term relationship with your clients, no matter how small a particular project is. Win their trust and guarantee a consistent income every month.

Welcome to My Blog - A Little About Myself

Hi there,

My name is Shaukat Ameen and I welcome you to my blog. As this is my first post, I think I should tell you a little about myself.

I am a content / copywriter and I write articles, blog posts, sales copy, ebooks, etc. When I first started working as a writer, I wrote for a website that provided help to undergraduate and graduate students with their dissertations. I wrote informative articles and blogs to attract customers to the site and wrote copy to tempt them into acquiring dissertation writing help to facilitate their writing process.

I have written on numerous other subjects as well. For example, Internet Marketing, Weight Loss, Magic Tricks, etc.

Let me tell you a little about my education. I completed my high school from High Point High School, MD, USA. Due to some problems I couldn't continue my education. But then after a few years gap, I thought about starting my Bachelor's. I am glad I did because I recently finished my Bachelor of Arts and finally graduated.

That's my intro. Now about the blog. I will be writing blog posts on various subjects. For example, internet marketing, content writing, tips for writers, etc. Content / Copywriters will receive valuable suggestions which will enbale them to enhance their productivity and writing skills. Internet business owners will learn about internet marketing that how applying different tactics will dramatically increase traffic to their sites.

So...Bookmark my blog now and visit frequently.

Regards,

Shaukat Ameen.